Embedded Vision Alliance (EVA) is born!


The Embedded Vision Alliance is born! Over 15 leading technology companies, including some really big names in semiconductors, have come together in Oakland, USA, to ‘ speed the adoption of computer vision capabilities in electronic products’.

BDTI, Xilinx, and IMS Research initiated the Embedded Vision Alliance (EVA) and are being joined by Analog Devices, Apical, Avnet Electronics Marketing, CEVA, CogniVue, Freescale, National Instruments, NVIDIA, Texas Instruments, Tokyo Electron Device, MathWorks, Ximea, and XMOS as founding members.

According to a release, the ability of machines to see and understand their environments—what we call “embedded vision”—promises to transform the electronics industry with products that are more intelligent and aware of their environments, and to create significant new markets for electronic equipment and components.

This new consortium, called the Embedded Vision Alliance, will enable the proliferation of embedded vision technology by providing design engineers with information, practical know-how, and industry standards.

Tim Erjavec, senior director, FPGA Platform Product Marketing, Xilinx, said: “It was clear to both BDTI and us that the adoption of an array of technologies in  intelligent video, video analytics, computer vision and other complementary technologies are making their way into many more application than ever before. In looking at integrating the right solution to a given problem in various applications, the lack of readily available information to get started or evaluate is apparent.

“Further, what is available is very diverse, in many cases very complex and not aggregated at any one place. So, in order to help system designers in designing-in “vision” into their applications, we saw the opportunity to aggregate many of the contributing technologies, products, companies and expertise into one place. Thus, the alliance and new website was formed and launched last week.”

While the participants in this Alliance need to be congratulated for their foresight, one wonders what took them so long!

Also, I do not see any Indian company in the list, although, the embedded systems and software industry here is quite large. Names, such as Ittiam, Tata Elxsi, etc., should be part of this Alliance, but they are absent, as of now!

Now, the EVA’s commitment is to vision technology and enabling customers to develop the industry’s most innovative hardware, development tools and software to make vision application development easier. One of the founders has commented that embedded vision will be used on automobiles to prevent accidents and to security cameras to prevent crimes. Should this happen, embedded vision will surely proliferate across a multitude of markets! We are all waiting really patiently for such days!

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