EDA360 to help integrators close profitability gap!
The EDA360 vision paper says: “Today, systems and semiconductor companies are undergoing a disruptive transformation so profound that even the best-known companies will be impacted. The EDA industry now stands at a crossroads where it also must change in order to continue as a successful, independent business. Without that change, EDA will become a fragmented industry offering suboptimal, poorly targeted solutions that fail to solve customer problems. As a result, the huge leap forward provided by the electronics revolution will come to a standstill. The result? A squandered opportunity for technology innovation, and a diminished contribution by the electronics industry to re-build the global economy.”
You can download the vision paper from eda360.com, if you like!
The vision paper is essentially looking at where EDA should be heading over the next five years. The four chapters of the EDA360 are:
* EDA360 enables silicon realization.
Why is the EDA industry at crossroads?
The EDA industry to date has only served the needs of creators. It has almost completely ignored integrators, who need a different set of tools and capabilities. How can the EDA360 go about achieving this?
When one says that the EDA industry has so far only served the needs of the creators, It is only a reflection of the evolution of the industry. The fundamental manner in which electronic design is being done is now changing. While it is shifting, it also takes a while to understand the entire paradigm. The industry is also moving toward IP re-use, etc., — those are all the shifts.
The industry is now said to be looking at a new paradigm: integration ready IP. What the vision paper does: it takes the industry to where it is heading and tells this is what’s needed. This is what the integrators will need in the future.
The ‘profitability gap’ in the electronics industry is a reflection of the evolution. EDA largely focuses on the engineering community — who in turn, are worried about their productivity. Going forward, there is a definitely a need to bridge the profitability gap. The EDA360 acknowledges the importance of the overall ecosystem.
The paper says that the industry must create, integrate and optimize for profitability at the end. It notes: “Closing the productivity gap requires innovative and differentiated capabilities in design, verification, and implementation. EDA 360 needs to deliver the following capabilities to close the productivity gap.” These capabilities are:
The EDA industry also needs to respond to support application-driven system realization. An example is the Android from Google. System integration is all in the context of the application. For instance, there’s a need for application development kits, drivers, etc.
EDA 360 dashboard
Part of EDA360 is about providing new tools that offer a “dashboard” to help companies manage system development projects, and provide metrics that make sense in hardware and software engineering environments.
Now, designers are familiar with Cadence’s methodologies. There is something called the V veriification) Manager. One of the biggest problems that verification teams contend with is: have they done enough verification and whether the product is ready to go! This is a closed loop approach to that particular problem. All the tools are working togetther, and everything is integrated.
Open integration platform
Chapter 3 of the EDA360 talks about the open intergration platform at highest level and optimized IP.
The same chapter also talks about the open integration platform. It says that SoC integration involves three key steps:
* Integrate IP to realize the SoC.
Enabling silicon realization
The vision paper concludes, saying: “The newer challenge is helping integrators close the profitability gap. Here, EDA 360 will provide solutions that make IP re-use easier, allow “iterative correctness,” optimize cost, and manage change across external suppliers and internal teams.”
Well, this is entirely Cadence’s initiative. The industry is quite likely to see over a period of time that the EDA360 will be backed up by several announcements. Cadence is said to already have a partnership with Wind River, and more announcements will likely happen this week.
It makes one wonder whether the other EDA companies have such vision papers. Most importantly, should not all of them be working together, thereby taking the EDA industry several notches higher in the future?